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Gary Green: Slot Machine Casino Wizard

Gary Green was hired by the Blackfeet Nation to expand their vision for a slot machine casino and bingo hall into something state of the art. He was hired on while the Glacier Peaks Casino was under construction, and as far as the Indian tribe is concerned, he has done a fabulous job of making their slot machine casino a reality.

Green has been in the gaming industry for years, having worked since the ‘70’s in Atlantic City, as well as California and Las Vegas. He has already assisted another tribe, the Ottawa Tribe in Miami, Oklahoma, in creating a slot machine casino that was very successful. He is only one of three employees who are non-Native American – out of a staff of over 300.

Green saw that they needed to figure out how to market the slot machine casino not just to the area that it was located in, but also to all of the surrounding areas as well. They needed to make sure that they stayed true to the reservation, but were enough of a draw to pull in slot machine players from miles away. They are close to Glacier National Park, which brings in millions of visitors on its own – as well as having residents that have incomes well above the national average. They are also close to Calgary, Canada, and they wanted to take advantage of that population as well. “These huge markets were out there,” Green commented. They just had to figure out how to get them to the reservation.

Green decided to give the slot machine hall an Asian feel on many of the slot machines themselves, as well as making all the machines bilingual in Chinese and English. They knew they would get bingo players if they put in state of the art machines, so they did that as well. They did everything they could to make the slot machine casino accessible to all, and the tribe knows he succeeded – they can see it in the numbers.

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