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Stations Casinos Going Techno

Stations Casinos Inc. has announced that they are looking to use more technology in their quest to succeed. They considered opening casinos on the Las Vegas Strip, and competing with the booming casinos and their slot machines over there, but decided to go a different direction. Instead, they are operating 15 casinos in suburban areas. They figured that most people who live outside of Las Vegas don’t really want to drive in to play the slot machines, especially when they can go to one just outside their back door.

It was a move that would pay off for the company. Last year their revenue was over $1 billion, and they expect this year to be even better. They get 85% of their revenue from slot machines, and they have roughly 25,000 slot machines total. They also don’t use your run of the mill slot machine; they are using high tech ones. They have computer driven slot machines with paper tickets, and the use of “Boarding Passes” that track a player’s wins and losses for them.

The casinos run around the clock, making it imperative that the slot machines are running well and smoothly, and if they lose one of their servers for whatever reason, it will hurt them badly. They need to be able to assure their players that they are getting the most up to date technology without any glitches that might interfere with their playing. Initially, they had some real problems with their servers talking to their slot machines, but they think they have the problem solved, and have not had any problems since they installed the new EverRun software program from Marathon.

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